We want to ensure the best quality branding result possible for you order. We also want to make sure that your job flows through our production schedule as quickly and efficiently as possible. Sometimes both of these endeavors can be affected by the supply of poor / incorrectly formatted artwork. See below for some guidelines we have put together to assist with this important part of the branding process.

If you are unable to supply us artwork in the correct formats as specified below, ask our sales team about our cost effective artwork redraw service. Simple text + graphic logo's can be redrawn for as little as $30.00ea +GST (POA for more complex artwork) and can save a lot of time if tracking down the original / correct format of your artwork is proving difficult or if this may have been lost. A copy of this redrawn logo can also be provided to you for other applications or usages.

We do not accept artwork in the following formats, CorelDraw, Microsoft Word, Microsoft Powerpoint or any low resolution jpgs/pngs. If your artwork has been obtained from a website or email signature this will likely be 72dpi, meaning it is low resolution, non editable and will pixelate when enlarged for branding reproduction. These files / images will need to be redrawn as vector images at an additional cost. (basic text / graphic logos at approximately $30.00ea +GST)

• PMS Pantone (Solid Coated), This is the colour matching system that we use primarily. Our screen printing inks are mixed using these formulas and we also use this system universally across our branding methods for colour matching. PMS Pantone, or the Pantone Matching System, is a universal colour standard used globally across design and print industries to ensure precise and consistent colour reproduction. A PMS book (available to view in our showroom) shows all available 'solid coated' Pantone colours and offers more accurate and consistent colour selection than relying on a screen, as it shows true printed colours unaffected by screen settings or lighting.
  
  
• CMYK (Cyan, Magenta, Yellow, Black), This colour system is used when preparing artwork for digitally printed branding methods (DTF, Supacolour). If Pantone spot colours can not be provided or if you logo / design is full colour with effects like gradiants or tones then CMYK is the best colour mode to provide your artwork to us in.
  
  
• RGB/HEX, These colour values are used for artwork on digital platforms such as websites and social media and are solely screen colours. These values are not suitable for any logo reproduction via the branding methods that we offer and must be converted to CMYK and / or have Pantone colour substitutes provided.

If a font cannot be supplied, any text will need to be converted to outlines/paths as we may not be able to source the correct font. Sometimes when a file is opened in a graphics program and the font is not installed, the text will convert to a different default font and we may not always be aware that this has happened. If you would like to use a specific font, please either supply the font file itself, or let us know the exact font name to use ie. ITC Avant Garde Gothic Bold Italic. If we are unable to source the font, a similar one may be used.